Despite dearth of data, firms sell brain training as autism antidote
On the website of the company Neurocore, an illustration of an anthropomorphized human brain, complete with hopeful eyes and a wide smile, is pumping iron. “A stronger brain makes anything possible,” says the tagline next to the cheery brain.
This concept — body-building for the brain — is the premise behind the Michigan-based company’s popular therapy. Known as neurofeedback, the therapy is based on the idea that by monitoring and adjusting electromagnetic signals, or waves, emanating from the brain, people can improve their mood, for example, or alleviate a headache.
Neurocore offers its therapy for, among other conditions, attention deficit hyperactivity disorder (ADHD), depression, stress, anxiety — and autism. The notion is that people with autism can learn to recalibrate their aberrant brain rhythms.
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- 9th October 2017